Monster Beverage Corporation through its subsidiaries engages in development marketing sale and distribution of energy drink beverages and concentrates in the United States and internationally. The company operates through four segments: Monster Energy Drinks Strategic Brands Alcohol Brands and Other. It offers carbonated non-carbonated energy drinks ready-to-drink iced teas lemonades juice cocktails single-serve juices and fruit beverages ready-to-drink dairy and coffee drinks energy drinks sports drinks and single-serve still waters and sodas that are considered natural sparkling juices and flavored sparkling beverages. In addition the company provides its products under the Monster Energy Monster Energy Ultra Rehab Monster Monster Energy Nitro Java Monster Punch Monster Juice Monster Monster Tour Water Reign Total Body Fuel Reign Inferno Thermogenic Fuel Reign Storm Bang Energy NOS Full Throttle Burn Mother Nalu Ultra Energy Play and Power Play Relentless BPM BU Samurai Live+ Predator and Fury brands. Further it offers products under Jai Alai IPA Florida Man IPA Dale’s Pale Ale Wild Basin Hard Seltzers Dallas Blonde Deep Ellum IPA Perrin Brewing Company Black Ale Hop Rising Double IPA Wasatch Apricot Hefeweizen The Beast and Nasty Beast Hard Tea brands. The company sells its products to full-service beverage bottlers/distributors retail grocery and specialty chains wholesalers club stores mass merchandisers convenience chains food service customers value stores e-commerce retailers and the military; and concentrates and/or beverage bases to authorized bottling and canning operations. The company was formerly known as Hansen Natural Corporation and changed its name to Monster Beverage Corporation in January 2012. Monster Beverage Corporation was founded in 1985 and is headquartered in Corona California.