Logo
AAPL logo
Apple Inc.
AAPL
259.05 (0.24%) 0.62
3.84(T)
Information Technology
Technology Hardware Storage and Peripherals
Apple Inc. designs manufactures and markets smartphones personal computers tablets wearables and accessories worldwide. The company offers iPhone a line of smartphones; Mac a line of personal computers; iPad a line of multi-purpose tablets; and wearables home and accessories comprising AirPods Apple TV Apple Watch Beats products and HomePod. It also provides AppleCare support and cloud services; and operates various platforms including the App Store that allow customers to discover and download applications and digital content such as books music video games and podcasts as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition the company offers various subscription-based services such as Apple Arcade a game subscription service; Apple Fitness+ a personalized fitness service; Apple Music which offers users a curated listening experience with on-demand radio stations; Apple News+ a subscription news and magazine service; Apple TV+ which offers exclusive original content; Apple Card a co-branded credit card; and Apple Pay a cashless payment service as well as licenses its intellectual property. The company serves consumers and small and mid-sized businesses; and the education enterprise and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores and direct sales force; and third-party cellular network carriers wholesalers retailers and resellers. Apple Inc. was founded in 1976 and is headquartered in Cupertino California.

My Quality Checklist

5Y Shares Out Change < 0%
ROIC > 10%
Debt/Equity < 1
Current Ratio > 1
Quick Ratio > 1
Net Margin > 10%
Past Net Income CAGR > 0%
Est. EPS Growth > 5%
0.0%of Portfolio

My holdings

Day change:
Total change:
Shares:
Cost basis:
Compare
Market cap:$3.84(T)
EV:$3.73(T)
Total Equity:$65.83(B)
Div. yield:0.39%
Earnings date:Oct-31-2025
P/E:39.25
P/E (fwd):34.96
P/FCF:40.04
P/S:9.53
P/B:58.48
EPS:$6.6
EPS (fwd):$7.4
FCF/share:$6.5
Book value/share:$4.4
Dividend/share:$1.0
ROIC:59.2%
ROA:29.9%
ROE:149.8%
Gross margin:46.7%
Net margin:24.3%
Valuation Summary TTM Financials Growth Estimates Historical Data KPIs Competitors & Peers Ownership Tools

AAPL Valuation & Price Targets

Current Price
$259
Day change: +0.24%
PEvaluation
N/A
N/A
Analyst targets
N/A
N/A
DCF (2-stage)
N/A
N/A
DCF (simple)
N/A
N/A
DCF (exit mult.)
N/A
N/A
EPS growth
N/A
N/A
Revenue growth
N/A
N/A
Peter Lynch FV
N/A
N/A
Graham No.
N/A
N/A
DDM
N/A
N/A

PEvaluation

38% overvalued
Low
$120
Mid
$161
High
$201
Current price
$259
Fair P/E
Margin of safety
EPS
Market Model
Shares outstan...ROICRevenue growthDebt/FCFAssets/Liabili...
Economic moat: Very wide

EPS Estimates

LowAvgHigh#
FY+17.37.48.042
FY+27.18.09.042
FY+38.08.99.619
FY+48.49.710.86
FY+58.510.912.13

Analyst Price Targets

5% overvalued
Low
$175
Mid
$245
High
$310
Current price
$259

Analyst Recommendations

Strong Buy5
Buy23
Hold15
Sell2
Strong Sell3

2-stage DCF

First Stage Duration
Starting Free Cash Flow
First Stage Growth Rate
LowMidHigh
Terminal Growth Rate
LowMidHigh
Discount Rate

Discounted Cash Flow

Forecast years
Terminal Growth Rate
LowMidHigh
Discount Rate
Free cash flow estimates:
Y+1 est.
Y+2 est.
0.00%
Y+3 est.
0.00%
Y+4 est.
0.00%
Y+5 est.
0.00%

Discounted Cash Flow (exit mult.)

Forecast years
Exit FCF Multiple
LowMidHigh
Discount Rate
Free cash flow estimates:
Y+1 est.
Y+2 est.
0.00%
Y+3 est.
0.00%
Y+4 est.
0.00%
Y+5 est.
0.00%

EPS Growth

Forecast years
Starting EPS
EPS Growth Rate
LowMidHigh
Final P/E
LowMidHigh
Discount Rate

Revenue Growth Valuation

Forecast Years
Base Revenue
Revenue Growth Rate
LowMidHigh
Final Net Margin
LowMidHigh
Final P/E Ratio
LowMidHigh
Discount Rate

Peter Lynch Fair Value

Earnings Per Share
Growth Rate

Graham Formula

Earnings Per Share
EPS Growth (7-10 years)
Government Bond Rate

Dividend Discount Model

Annual Dividend
First Stage Length (Years)
First Stage Growth Rate
Final Growth Rate
Discount Rate

TTM Financials

Income (TTM)

RevenueGrossNet
Revenue$408.63(B)
Gross profit$190.74(B)
EBITDA$141.70(B)
Net income$99.28(B)
Gross margin46.7%
Operating margin31.9%
Net margin24.3%
Shares outstanding:14.84(B)

Balance sheet

Cash & ST inv.Other ST assetsLong term assetsCurrent liabilitiesLong term debtOther LT liabilitiesEquity
Total assets$331.50(B)
Current assets$122.49(B)
Total liabilities$265.67(B)
Current liabilities$141.12(B)
Cash & Short-term inv.$55.37(B)
Long-term debt$82.43(B)
Total intangibles$0
PP&E$48.51(B)

Cash flow (TTM)

CFOCFICFF
FCF$96.18(B)
CapEx$-12.38(B)
Dividends paid$-15.36(B)
Stock issued$0
Stock repurchased$-101.66(B)
Stock-based comp.$12.54(B)
Debt issued$8.44(B)
Debt repaid$-9.32(B)

Per share data (TTM)

Price: $259
Revenue: $27.2 (9.5x | 10.5%) Gross profit: $12.9 (20.2x | 5.0%) Earnings: $6.60 (39.3x | 2.5%)
FCF: $6.47 (40.0x | 2.5%) Stock-based Comp.: $0.84 (306.6x | 0.3%) CapEx.: $0.83 (310.5x | 0.3%) Dividend: $1.01 (256.5x | 0.4%)
Total Assets: $22.3 (11.6x | 8.6%) Total Liabilities: $17.9 (14.5x | 6.9%) Book Value: $4.43 (58.5x | 1.7%) Cash & ST inv.: $3.73 (69.4x | 1.4%) Debt: $5.55 (46.6x | 2.1%)
Earnings FY+1: $7.41 (35.0x | 2.9%) Earnings FY+2: $8.02 (32.3x | 3.1%) Earnings FY+3: $8.88 (29.2x | 3.4%) Earnings FY+4: $9.72 (26.7x | 3.8%) Earnings FY+5: $10.9 (23.7x | 4.2%)
FCF FY+1: $7.45 (34.8x | 2.9%) FCF FY+2: $8.21 (31.5x | 3.2%) FCF FY+3: $9.34 (27.7x | 3.6%) FCF FY+4: $10.8 (23.9x | 4.2%) FCF FY+5: $12.4 (21.0x | 4.8%)

Growth Estimates

Revenue

CAGR: 6.1%
FY+1FY+2FY+3FY+4FY+5
FY+1$415.23(B)
FY+2(+5.6%)$438.47(B)
FY+3(+6.3%)$465.94(B)
FY+4(+4.9%)$488.78(B)
FY+5(+7.5%)$525.65(B)

Net Income

CAGR: 8.6%
FY+1FY+2FY+3FY+4FY+5
FY+1$111.02(B)
FY+2(+5.2%)$116.78(B)
FY+3(+9.3%)$127.67(B)
FY+4(+8.5%)$138.55(B)
FY+5(+11.5%)$154.47(B)

EPS

CAGR: 10.2%
FY+1FY+2FY+3FY+4FY+5
FY+1$7.41
FY+2(+8.2%)$8.02
FY+3(+10.7%)$8.88
FY+4(+9.5%)$9.72
FY+5(+12.2%)$10.91

FCF per share

CAGR: 13.5%
FY+1FY+2FY+3FY+4FY+5
FY+1$7.45
FY+2(+10.3%)$8.21
FY+3(+13.7%)$9.34
FY+4(+15.9%)$10.82
FY+5(+14.2%)$12.36

Historical Financials

Showing limited histrical data.
TTM (Y)TTM (Q)FYFQ
Income(show more...)
Q3'20 (TTM)Q3'21 (TTM)Q3'22 (TTM)Q3'23 (TTM)Q3'24 (TTM)Q3'25 (TTM)0.0100.0(B)200.0(B)300.0(B)400.0(B)
Revenue Operating Income Net IncomeCOGSGross ProfitTotal OpEx.R&DSG&AInterest ExpenseInterest IncomePre-tax incomeIncome tax
Cash flow(show more...)
Q3'20 (TTM)Q3'21 (TTM)Q3'22 (TTM)Q3'23 (TTM)Q3'24 (TTM)Q3'25 (TTM)0.020.0(B)40.0(B)60.0(B)80.0(B)100.0(B)
Stock-based Comp. FCFCFONet IncomeD&ACFFStock IssuedStock RepurchasedDebt IssuedDebt RepaidDividend PaidCFIAcquisitionsDivestituresCapital Expenditures
Balance sheet(show more...)
Q3'20 (TTM)Q3'21 (TTM)Q3'22 (TTM)Q3'23 (TTM)Q3'24 (TTM)Q3'25 (TTM)0.050.0(B)100.0(B)150.0(B)200.0(B)250.0(B)300.0(B)
Total Assets Total LiabilitiesCurrent assetsCash and EquivalentsShort-term investmentsInventoriesReceivablesNon-current assetsNet PP&EIntangible AssetsGoodwillCurrent liabilitiesShort-Term DebtAccounts payableNon-current liabilitiesLong-Term DebtTotal Equity
Per share data(show more...)
Q3'20 (TTM)Q3'21 (TTM)Q3'22 (TTM)Q3'23 (TTM)Q3'24 (TTM)Q3'25 (TTM)0.01.02.03.04.05.06.0
EPS (Basic) FCF/Share Dividend/ShareEPS (Diluted)Book value/ShareCash & ST inv./ShareDebt/Share
Ratios(show more...)
Q3'20 (TTM)Q3'21 (TTM)Q3'22 (TTM)Q3'23 (TTM)Q3'24 (TTM)Q3'25 (TTM)0.010.020.030.0
P/E P/S EV/EarningsP/FCFP/BEV/FCFDebt/EquityPayout ratio
Margins(show more...)
Q3'20 (TTM)Q3'21 (TTM)Q3'22 (TTM)Q3'23 (TTM)Q3'24 (TTM)Q3'25 (TTM)0%10%20%30%40%
Net Income Margin Operating Margin Gross MarginEBITDA MarginFCF Margin
Returns(show more...)
Q3'20 (TTM)Q3'21 (TTM)Q3'22 (TTM)Q3'23 (TTM)Q3'24 (TTM)Q3'25 (TTM)0%10%20%30%40%50%
ROIC ROAROCEROE
Shares outstanding(show more...)
Q3'20 (TTM)Q3'21 (TTM)Q3'22 (TTM)Q3'23 (TTM)Q3'24 (TTM)Q3'25 (TTM)0.05.0(B)10.0(B)15.0(B)
Shares (Basic)Shares (Diluted)
Market Cap.(show more...)
Q3'20 (TTM)Q3'21 (TTM)Q3'22 (TTM)Q3'23 (TTM)Q3'24 (TTM)Q3'25 (TTM)0.0500.0(B)1.0(T)1.5(T)2.0(T)2.5(T)3.0(T)
Market Cap.

KPIs

Gross Profit By Type(show more...)
3/20236/20239/202312/20233/20246/20249/202412/20243/20256/2025
Services Products
Revenue By Geography(show more...)
3/20236/20239/202312/20233/20246/20249/202412/20243/20256/2025
Americas Greater China Rest of Asia Pacific Europe Japan
Revenue By Segment(show more...)
3/20236/20239/202312/20233/20246/20249/202412/20243/20256/2025
iPhone Services Wearables, Home and Accessories iPad Mac

Competitors & Peers

Ownership

Major holders

*Excludes indirect insider ownership

Insiders: 1.97%
Institutions: 63.61%
Other: 34.42%

Institutional ownership

9.54% Vanguard Group Inc7.74% Blackrock Inc.4.05% State Street Corporati...2.39% Geode Capital Manageme...2.07% FMR, LLC1.89% Berkshire Hathaway, In...1.57% Morgan Stanley1.45% JPMORGAN CHASE & CO1.37% Price (T.Rowe) Associa...1.28% NORGES BANK30.26% Others

Trading Summary

In the past year, insiders have bought $0.00 worth of the company's stock, and sold $199.65(M).

Congress members have bought between $664031 - $1.86(M) worth of the company's stock, and sold between $6.28(M) - $28.42(M).

Insider transactions

$0.002025-11$0.00
$56.55(M)2025-10$0.00
$0.002025-09$0.00
$28.66(M)2025-08$0.00
$0.002025-07$0.00
$0.002025-06$0.00
$9339552025-05$0.00
$41.76(M)2025-04$0.00
$0.002025-03$0.00
$3431472025-02$0.00
$0.002025-01$0.00
$25.00(M)2024-12$0.00
$46.41(M)2024-11$0.00
DateSharesTotal ($)Price ($)NameTitle
Sell2025-10-0243,01311,071,078257.4O'BRIEN DEIRDREOfficer
Sell2025-10-0247,12512,101,154256.8ADAMS KATHERINE LGeneral Counsel
Sell2025-10-02129,96333,375,723256.8COOK TIMOTHY DChief Executive Officer
Sell2025-08-2890,00020,886,300232.1LEVINSON ARTHUR DDirector
Grant2025-08-2543500.0KONDO CHRISTOPHEROfficer
Sell2025-08-0834,8217,772,047223.2O'BRIEN DEIRDREOfficer
Sell2025-05-124,486933,955208.2KONDO CHRISTOPHEROfficer
Sell2025-04-234,570941,420206.0PAREKH KEVANChief Financial Officer
Sell2025-04-0235,4937,950,691224.0WILLIAMS JEFFREY EChief Operating Officer
Sell2025-04-0238,8228,683,252223.7ADAMS KATHERINE LGeneral Counsel
Sell2025-04-02108,13624,184,658223.7COOK TIMOTHY DChief Executive Officer
Sell2025-02-031,516343,147226.4LEVINSON ARTHUR DDirector
Sell2024-12-16100,00024,997,395250.0WILLIAMS JEFFREY EChief Operating Officer
Sell2024-11-19200,00045,464,500227.3LEVINSON ARTHUR DDirector
Sell2024-11-184,130945,233228.9KONDO CHRISTOPHEROfficer
Grant2024-11-058,00000.0ADAMS KATHERINE LGeneral Counsel

Congressional trading

$0.002025-11$0.00
$0.002025-10$0.00
$0.002025-09$0.00
$0.002025-08$0.00
$0.002025-07$0.00
$2400022025-06$889506
$9250012025-05$73002
$2430062025-04$24002
$2800042025-03$73002
$400032025-02$40501
$3310032025-01$0.00
$15.03(M)2024-12$8001
$1950032024-11$8001
DatePoliticianPartyChamberAmount ($)
Buy2025-06-30Cleo FieldsDHouse$50,001 - $100,000
Buy2025-06-30Cleo FieldsDHouse$50,001 - $100,000
Buy2025-06-30Cleo FieldsDHouse$100,001 - $250,000
Buy2025-06-30Cleo FieldsDHouse$15,001 - $50,000
Buy2025-06-25Cleo FieldsDHouse$100,001 - $250,000
Buy2025-06-25Cleo FieldsDHouse$1,001 - $15,000
Buy2025-06-25Cleo FieldsDHouse$50,001 - $100,000
Sell2025-06-23Ro KhannaDHouse$15,001 - $50,000
Sell2025-06-16Scott FranklinRHouse$15,001 - $50,000
Buy2025-06-09Cleo FieldsDHouse$1,001 - $15,000
Buy2025-06-09Cleo FieldsDHouse$1,001 - $15,000
Buy2025-06-03Cleo FieldsDHouse$100,001 - $250,000
Buy2025-06-03Cleo FieldsDHouse$1,001 - $15,000
Buy2025-06-02Tim MooreRHouse$50,001 - $100,000
Sell2025-06-02Tim MooreRHouse$100,001 - $250,000
Buy2025-05-19Ro KhannaDHouse$15,001 - $50,000
Buy2025-05-19Ro KhannaDHouse$15,001 - $50,000
Sell2025-05-12Jefferson ShreveRHouse$100,001 - $250,000
Sell2025-05-08Jefferson ShreveRHouse$500,001 - $1,000,000
Buy2025-05-05Marjorie Taylor GreeneRHouse$1,001 - $15,000
Sell2025-04-21Bruce WestermanRHouse$15,001 - $50,000
Sell2025-04-15Tommy TubervilleRSenate$15,001 - $50,000
Sell2025-04-15Ro KhannaDHouse$15,001 - $50,000
Sell2025-04-15Ro KhannaDHouse$15,001 - $50,000
Sell2025-04-14Sheldon WhitehouseDSenate$15,001 - $50,000
Buy2025-04-10Terri A. SewellDHouse$1,001 - $15,000
Buy2025-04-09Marjorie Taylor GreeneRHouse$1,001 - $15,000
Sell2025-04-09Josh GottheimerDHouse$1,001 - $15,000
Sell2025-04-09Ro KhannaDHouse$15,001 - $50,000
Sell2025-04-08Rob BresnahanRHouse$1,001 - $15,000
Sell2025-04-07Julie JohnsonDHouse$1,001 - $15,000
Sell2025-04-04Ro KhannaDHouse$1,001 - $15,000
Sell2025-04-04Ro KhannaDHouse$1,001 - $15,000
Sell2025-04-04Ro KhannaDHouse$1,001 - $15,000
Buy2025-04-03Marjorie Taylor GreeneRHouse$1,001 - $15,000
Buy2025-03-31Jefferson ShreveRHouse$15,001 - $50,000
Sell2025-03-31Julie JohnsonDHouse$1,001 - $15,000
Sell2025-03-27Greg LandsmanDHouse$15,001 - $50,000
Sell2025-03-27Greg LandsmanDHouse$15,001 - $50,000
Sell2025-03-20Bruce WestermanRHouse$1,001 - $15,000
Buy2025-03-17Marjorie Taylor GreeneRHouse$1,001 - $15,000
Sell2025-03-10Michael T. McCaulRHouse$100,001 - $250,000
Sell2025-03-06Josh GottheimerDHouse$1,001 - $15,000
Sell2025-03-06Josh GottheimerDHouse$1,001 - $15,000
Sell2025-03-05Josh GottheimerDHouse$1,001 - $15,000
Buy2025-03-03Bruce WestermanRHouse$15,001 - $50,000
Sell2025-02-24Josh GottheimerDHouse$1,001 - $15,000
Sell2025-02-21Josh GottheimerDHouse$1,001 - $15,000
Buy2025-02-12Marjorie Taylor GreeneRHouse$1,001 - $15,000
Buy2025-02-07Ro KhannaDHouse$15,001 - $50,000
Sell2025-02-05Shelley Moore CapitoRSenate$1,001 - $15,000
Sell2025-02-05Shelley Moore CapitoRSenate$1,001 - $15,000
Sell2025-02-03Josh GottheimerDHouse$1,001 - $15,000
Sell2025-01-30Michael T. McCaulRHouse$100,001 - $250,000
Sell2025-01-27Michael T. McCaulRHouse$15,001 - $50,000
Sell2025-01-21Michael T. McCaulRHouse$50,001 - $100,000
Sell2025-01-17Shelley Moore CapitoRSenate$1,001 - $15,000
Sell2025-01-17Ro KhannaDHouse$1,001 - $15,000
Sell2025-01-10Tommy TubervilleRSenate$15,001 - $50,000
Sell2024-12-31Nancy PelosiDHouse$5,000,001 - $25,000,000
Buy2024-12-19Josh GottheimerDHouse$1,001 - $15,000
Sell2024-12-19Sheldon WhitehouseDSenate$15,001 - $50,000
Sell2024-11-12Michael T. McCaulRHouse$15,001 - $50,000
Sell2024-11-12Michael T. McCaulRHouse$15,001 - $50,000
Sell2024-11-12Michael T. McCaulRHouse$15,001 - $50,000
Sell2024-11-12Michael T. McCaulRHouse$15,001 - $50,000
Sell2024-11-08Michael T. McCaulRHouse$15,001 - $50,000
Sell2024-11-08Michael T. McCaulRHouse$15,001 - $50,000
Buy2024-11-01Marjorie Taylor GreeneRHouse$1,001 - $15,000
Sell2024-10-29Tommy TubervilleRSenate$15,001 - $50,000
Buy2024-10-14Ro KhannaDHouse$15,001 - $50,000
Buy2024-10-14Ro KhannaDHouse$15,001 - $50,000
Buy2024-10-11Ro KhannaDHouse$1,001 - $15,000
Buy2024-10-07Laurel M. LeeRHouse$15,001 - $50,000
Sell2024-10-07Thomas R. SuozziDHouse$15,001 - $50,000
Buy2024-10-04Ro KhannaDHouse$1,001 - $15,000
Buy2024-10-02Josh GottheimerDHouse$15,001 - $50,000

Summary

Tools

Dividend Income

Investment Amount
Dividend Yield
What is the Dividend Income Calculator?

The Dividend Income Calculator helps you estimate the yearly, quarterly, monthly, and daily income of your investments.

How to Use This Calculator?

Enter the dividend yield and the invested amount. Optionally, preload stock data to automatically fetch the dividend yield.

Required Investment

Dividend Yield
Desired Yearly Payout
Desired Quarterly Payout
Desired Monthly Payout
What is the Required Investment Calculator?

The Required Investment Calculator helps you determine the amount of money you need to invest in a stock to achieve a desired dividend.

How to Use This Calculator?

Enter the dividend yield and your desired dividend income. Optionally, preload stock data to automatically fetch the dividend yield.

Future Dividend Yield

Base Dividend
Current Price
Number of Years
Dividend Growth Rate
What is the Future Yield Calculator?

The Future Yield Calculator helps you estimate the future dividend yield of a stock based on its current dividend, price, and expected dividend growth rate.

How to Use This Calculator?

Enter the base dividend, current price, number of years, and dividend growth rate. Optionally, preload stock data to automatically fetch the dividend and price. The calculator will display the current yield and the projected future yield.

Future Dividend Income

Base Dividend
Number of Years
Dividend Growth Rate
What is the Future Dividend Income Calculator?

The Future Dividend Income Calculator helps you estimate the future dividend income from your investments based on the current dividend yield and expected growth rate.

How to Use This Calculator?

Enter the current dividend yield, expected growth rate, and investment duration. Optionally, preload stock data to automatically fetch the dividend yield.

(C) PEVALUATOR
About
Terms & privacy
Price charts & news courtesy of TradingView
Blog
Contact