Booking Holdings Inc.

BKNG

173.46 (-1.88%) 3.26

Consumer Discretionary

Hotels Restaurants and Leisure

Booking Holdings Inc. together with its subsidiaries provides online and traditional travel and restaurant reservations and related services in the United States the Netherlands the United Kingdom and internationally. The company operates Booking.com which offers online accommodation reservations; and Priceline which provides discount travel reservations services as well as online accommodation flight rental car reservation services vacation packages cruises activity and affiliate programs. It also operates Agoda that offers online accommodation reservation flight ground transportation and attractions. In addition the company operates KAYAK an online meta-search service that allows consumers to search and compare travel itineraries and prices; and OpenTable for booking online restaurant reservations as well as reservation management services to restaurants. Further it offers travel-related insurance products payment facilitation and restaurant management services to consumers travel service providers and restaurants; and advertising services. The company was formerly known as The Priceline Group Inc. and changed its name to Booking Holdings Inc. in February 2018. Booking Holdings Inc. was founded in 1997 and is headquartered in Norwalk Connecticut.

Quality Checklist 7/8

5Y Shares Out Change < 0%

ROIC > 10%

Current Ratio > 1

Quick Ratio > 1

Net Margin > 10%

Past Net Income CAGR > 0%

Est. EPS Growth > 5%

Debt/Equity < 1

0.0%of Portfolio

My holdings

Day change:

Total change:

Cost basis:

Market cap: $137.35(B)

EV: $144.31(B)

Total Equity: $-5.58(B)

Earnings date: Apr-28-2026

P/E: 26.05

Forward P/E: 16.18

P/FCF: 15.22

P/S: 5.23

P/B: N/A

EPS: $6.7

EPS (fwd): $10.7

FCF/share: $11.4

Revenue/share: $33.2

Book value/share: $-7.0

ROIC: 39.0%

ROA: 17.8%

ROE: N/A%

Debt/Equity: 451

Current Ratio: 1.30

Gross margin: 87.4%

Operating margin: 34.5%

Net margin: 20.1%

Dividend/share: $1.5

Div. yield: 0.89%

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BKNG Valuation & Price Targets

Current Price

$173

Favorite Valuation Methods

PEvaluation

N/A

Analyst targets

N/A

DCF (2-stage)

N/A

More Valuation Methods

DCF (simple)

N/A

DCF (exit mult.)

N/A

DDM

N/A

EPS growth

N/A

Revenue growth

N/A

Peter Lynch FV

N/A

Graham No.

N/A

PEvaluation

4105% undervalued

Low

$5470

Mid

$7294

High

$9117

Current price

$173

Fair P/E

Margin of safety

EPS

Market Model

Economic moat: Wide

EPS Estimates

	Low	Avg	High	#
FY+1	10.4	10.7	11.3	30
FY+2	11.9	12.5	13.3	30
FY+3	13.2	14.6	16.0	16
FY+4	14.7	16.8	19.2	5
FY+5	16.9	19.6	22.9	5

Analyst Price Targets

35% undervalued

Low

$180

Mid

$234

High

$310

Current price

$173

Analyst Recommendations

Strong Buy6

Buy24

Hold8

Sell0

Strong Sell0

2-stage DCF

First Stage Duration: 5 Years

Starting Free Cash Flow
First Stage Growth Rate
LowMidHigh

Terminal Growth Rate
LowMidHigh

Discount Rate

Discounted Cash Flow

Forecast years: 5 Years

Terminal Growth Rate
LowMidHigh

Discount Rate

Free cash flow estimates:

Y+1 est.

Y+2 est.

0.00%

Y+3 est.

0.00%

Y+4 est.

0.00%

Y+5 est.

0.00%

Discounted Cash Flow (exit mult.)

Forecast years: 5 Years

Exit FCF Multiple
LowMidHigh

Discount Rate

Free cash flow estimates:

Y+1 est.

Y+2 est.

0.00%

Y+3 est.

0.00%

Y+4 est.

0.00%

Y+5 est.

0.00%

Dividend Discount Model

Annual Dividend
First Stage Length (Years): 0 Years

First Stage Growth Rate
Final Growth Rate
Discount Rate

EPS Growth

Forecast years: 5 Years

Starting EPS
EPS Growth Rate
LowMidHigh

Final P/E
LowMidHigh

Discount Rate

Revenue Growth Valuation

Forecast Years: 10 Years

Base Revenue
Revenue Growth Rate
LowMidHigh

Final Net Margin
LowMidHigh

Final P/E Ratio
LowMidHigh

Discount Rate

Peter Lynch Fair Value

Earnings Per Share
Growth Rate

Graham Formula

Earnings Per Share
EPS Growth (7-10 years)
Government Bond Rate

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