lululemon athletica inc. together with its subsidiaries designs distributes and retails technical athletic apparel footwear and accessories for women and men under the lululemon brand in the United States Canada Mexico China Mainland Hong Kong Taiwan Macau and internationally. It offers pants shorts tops and jackets for athletic activities such as yoga running training and other activities. The company also provides fitness-inspired accessories. It sells its products through company-operated stores; seasonal stores pop-ups university campus retailers and yoga and fitness studios; outlets; Like New a re-commerce program; and its e-commerce website. The company was founded in 1998 and is based in Vancouver Canada.